2013年8月18日星期日

Taobao sellers crazy drainage as good basic skills

Recently in a forum to learn, occasionally see a word,: "do Taobao makes money selling cabbages, fuck is the heart of selling heroin", I think to our small sellers said very in principle, everyday work from dawn to night earned is perhaps a little Xin Kuqian. One day, a single, or a few days a single all is the common matter. The main reason is due to the flow of small, this is a game of chance, big hits, your shop, people know more, nature will have sales. But how to ensure an objective flow, our small sellers have their own thinking on the problem, not to their own shop to do a comprehensive diagnosis, check whether any part of the problem!

Too horrible to look at ah, are from the forum, because two essence, although has the very good flow, but you have a look, is a look first off, what? The most important is the value of the flow is almost zero, I believe many people have similar distress!
The seller is cattle ah, in addition to envy jealousy hate, would like to know how they do it? A lot of points, large shop went in to see, really and I shop a heaven an underground, not put on a par with ah! Completely overcome myself, even the most basic skills are not good, also talk about the flow, to talk about sales, basic work is not done well, everything is talking about.
First of all, store home decoration must be got under the Kung Fu, in big stores are professional edition, expanded edition, not like me is the basic version, if there is no good PS technology will spend a little money to buy a template, at least let shop looks strong, there is a unity of spirit.
Secondly, baby details page decoration, color harmony, baby picture clearly, describes carefully, completes the related sales, appropriate to do some promotional information. Because the baby details page is customer first eye to see, if you do not, the customer the door, saw the shop flat light, details page without any promotions to attract the eye, then the first reaction is to immediately turn off, searching for the next target. So the store is our face, must understand and dress to pack into the eye, no one is willing to appreciate a with dishevelled hair and a dirty face chaos dressing man?
Then, to ensure that the enthusiastic customer service at any time waiting for, instead of gray Wangwang, to make customers feel your presence is coming for her, but my shop is often hang the prosperous, but the shopkeeper in busy, consulted the customer usually have to wait two hours to get back. Such customers will come, perhaps you see information advisory customers have been not finished, you can go to regret, pain!
Also, you optimize your title? This is a tedious and painful thing, but it is the most precious free traffic sources, we must cherish!
Finally, there is the high price of goods, and has considerable profit. The only way to remove any menace from the "rear"!

Do these basic skills later consider drainage problems, first of all we know about several important factors influencing the flow:
Sales: must have a weekly or monthly transaction records, the same IP turnover monthly recorded only once, and the actual transaction price of not less than 4/5 of the price of the baby, the same volume, the amount of the transaction of the baby ranked higher than the small amount of trading.
Collection: the factors leading to many parents are crazy brush collection, with a baby collection in large quantity must be on the front row!
Reputation: the score taobao english constantly reduced, by brush reputation up brush collection, which is the corresponding support policy to the new seller.
Views: many parents increasing flow of each channel promotion Taobao shop, such as through-train, Taobao, blog, forum and website of each.
Comments: the same a baby shop comments from B shop less, praise, then certainly praise the high rate to the row in front of the.
Under the frame of time: reasonable arrangement under the frame of time, I usually at 10 in the morning, around 4 p.m., 9 p.m.! Dear friends, you know!
We come to analysis of the causes of flow down together, mainly has such several possibilities:
1 hype credit, false trading, repeat the distribution, mess with the keywords of cheating
There is a part of the seller has more than several cheating. These were judged to be cheating goods will be down the right, flow reduction is come very naturally things.
2 delivery speed
According to the results of spot checks, flow down the seller taobao spree shipped faster than other sellers of the same industry is low, there is the very next day even third days delivery. Possible buyers are not satisfied with the quality of your service. We suggest that the seller from the buyer as soon as possible in order delivery, if found to express the quality of service cooperation is not high, suggest to replace a better express Service Corporation.
3 no regular updates commodity details
There are many sellers store baby details haven't updated, resulting in shelves for several months but still hasn't sold a baby, which is what we call the unsalable goods. Unsalable goods refers to the release of goods for more than 3 months, and no sales of baby, the baby will not be search engine to search. If the goods are getting more and more, search traffic will naturally become less and less. We recommend that you not too good for the sales of the baby to reduce inventory or under treatment, or if you re edit the slow-moving baby description, using some ways of promotion, so as to attract more buyers. Let the shop Wang.
Other sellers 4 refund rate is higher than the same industry
The only unconditional refund rate is not a measure of quality Electronic of service of the seller. But the refund rate is too high, but also to a certain extent, indicating the existence of some problems the seller's service quality. And we find the reason buyers, because product quality problems or simply took no goods caused refund ratio is quite high. Even in the random process we have found that the seller Home & Garden was as high as 20% refund rate. We recommend that you do not empty waste no goods, buyers of time and energy; or double check your product quality, not on the baby that the false propaganda, exaggerated product quality.
Flow is a very important baby, we want to learn to learn, strive to make their flow high up, but first we must ensure that their own basic skills has been doing, is perfect, all may be made useless. So, you do a good job in the internal strength? Your shop is to allow customers to buy the desire to want to continue to read, or see at a glance to turn off?

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